CHANI is a celebrity-run astrology app with a strong cult following. At CHANI, I was in charge of sales and marketing efforts that would grow subscribers and revenue.

At Estee Lauder, I helped the brand’s hero products expand into new markets, notably Gen Z, Millennial, Latinx, and Black markets within the North American market.

LOLI Beauty is a sustainable skincare company. I was one of the earliest hires at this brand due to my background in sustainability within the beauty industry.